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Strategy and Planning for Tourism and Hospitali...
Original price was: $45.00.$15.00Current price is: $15.00.
A Focus on the Middle East
Additional Information
Weight:3 lbs
Source:Imported
Language(s):English
Book/Item Condition:New
Shipping Weight:2
Note(s):New, Never Read (Few Books May Show Slight or Expected signs of shelf fatigue due to the book's age). Besides Antiquarian Books and/Rare Second Hard (specified), The Overall Quality of our Books are Good+, Very Good and Evidently New!
- Description
Description
Strategy and Planning for Tourism and Hospitality: A Focus on the Middle East
by: B. El-Mourhabi and Dr. T. Knowles.
The book tackles the following topics:
- Tourist resorts and life cycle theories
- The influence of Marketing: mass vs. independent travel
- The role of tourism sectors Marketing communications
- Implications for sustainability
- Competitive analysis of resorts: a strategic perspective
- Institutional pressures and operational aspects of investment in tourism and hospitality Globalization within tourism and hospitality: strategic implications
- Globalization in tourism and hospitality: costs and benefits Tourism and hospitality in the Middle East: a focus on Lebanon.
Language(s): Arabic-French-English
ISBN: 9553418012
2001, Paperback, 290 pages, 17 x 24 cm
Humanities Series
Book Condition: New
Publisher: Notre Dame University, Lebanon
